[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.hejrov.cz\/zvyste-sledovanost-sve-stranky\/#Article","mainEntityOfPage":"https:\/\/www.hejrov.cz\/zvyste-sledovanost-sve-stranky\/","headline":"Zvy\u0161te sledovanost sv\u00e9 str\u00e1nky","name":"Zvy\u0161te sledovanost sv\u00e9 str\u00e1nky","description":"Pokud se n\u011bkdo na internetu prezentuje svoj\u00ed internetovou str\u00e1nkou, nejednou se nedo\u010dk\u00e1 toho, co o\u010dek\u00e1val. Onu str\u00e1nku si sice z\u0159\u00edd\u00ed, u\u010din\u00ed v\u0161e, co u\u010dinit m\u016f\u017ee, jen\u017ee v\u00fdsledek, kter\u00fd se m\u011bl dostavit, se nedostavuje. Nikdo nebo skoro nikdo jeho v\u00fdtvor ani nenav\u0161t\u011bvuje, nato\u017e aby to p\u0159in\u00e1\u0161elo n\u011bjak\u00e9 plody. Je to prost\u011b...","datePublished":"2019-06-22","dateModified":"2019-06-22","author":{"@type":"Person","@id":"https:\/\/www.hejrov.cz\/author\/devene\/#Person","name":"devene","url":"https:\/\/www.hejrov.cz\/author\/devene\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/087c2e57f451bc02fa8017914855d7c40cf6c7d5dc1637b868e007adc26322d1?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/087c2e57f451bc02fa8017914855d7c40cf6c7d5dc1637b868e007adc26322d1?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"hejrov.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.hejrov.cz\/wp-content\/uploads\/img_a359554_w3864_t1573403795.jpg","url":"https:\/\/www.hejrov.cz\/wp-content\/uploads\/img_a359554_w3864_t1573403795.jpg","height":0,"width":0},"url":"https:\/\/www.hejrov.cz\/zvyste-sledovanost-sve-stranky\/","about":["Web"],"wordCount":451,"articleBody":" Pokud se n\u011bkdo na internetu prezentuje svoj\u00ed internetovou str\u00e1nkou, nejednou se nedo\u010dk\u00e1 toho, co o\u010dek\u00e1val. Onu str\u00e1nku si sice z\u0159\u00edd\u00ed, u\u010din\u00ed v\u0161e, co u\u010dinit m\u016f\u017ee, jen\u017ee v\u00fdsledek, kter\u00fd se m\u011bl dostavit, se nedostavuje. Nikdo nebo skoro nikdo jeho v\u00fdtvor ani nenav\u0161t\u011bvuje, nato\u017e aby to p\u0159in\u00e1\u0161elo n\u011bjak\u00e9 plody.  Je to prost\u011b sm\u016fla? Nen\u00ed. Za t\u00edm, \u017ee na tu kterou str\u00e1nku nezav\u00edt\u00e1vaj\u00ed \u010detn\u00e9 z\u00e1stupy dychtiv\u00fdch \u010dten\u00e1\u0159\u016f, stoj\u00ed n\u011bco jin\u00e9ho. A sice to, \u017ee tato str\u00e1nka nen\u00ed pro ve\u0159ejnost jednodu\u0161e k nalezen\u00ed. \u00dasp\u011bch toho kter\u00e9ho webu toti\u017e z\u00e1vis\u00ed v prvn\u00ed \u0159ad\u011b na tom, jak si tento stoj\u00ed v internetov\u00fdch vyhledava\u010d\u00edch. Pokud ho tyto nab\u00edzej\u00ed t\u011bm, kdo na internetu n\u011bco hledaj\u00ed, na n\u011bkter\u00e9 z p\u0159edn\u00edch pozic, je nasnad\u011b, \u017ee je n\u00e1v\u0161t\u011bvnost zaru\u010dena. A naopak \u2013 pokud se odkaz na n\u011bkterou str\u00e1nku nab\u00edz\u00ed a\u017e kdesi daleko v s\u00e1hodlouh\u00e9m seznamu odkaz\u016f jin\u00fdch, je v\u00edce ne\u017e pravd\u011bpodobn\u00e9, \u017ee se a\u017e k tomuto nikdo neproklik\u00e1 a \u00fasp\u011bch je t\u00edm prakticky vylou\u010den. Cht\u011blo by to tedy, aby vyhledava\u010de tu kterou str\u00e1nku prezentovaly na co nejp\u0159edn\u011bj\u0161\u00edch m\u00edstech. Jen\u017ee takov\u00fdch m\u00edst je logicky jenom p\u00e1r a na v\u0161echny se nedostane. A proto se tam objev\u00ed z\u00e1sadn\u011b jen to, co vyhledava\u010d pova\u017euje d\u00edky sv\u00e9mu nastaven\u00ed za nejlep\u0161\u00ed, bez ohledu na to, je-li to vskutku takov\u00e9. A nic se s t\u00edm nenad\u011bl\u00e1. Toti\u017e n\u011bco se s t\u00edm nad\u011blat d\u00e1. Jen\u017ee aby v\u0161e nabralo pozitivn\u00ed sm\u011br v\u00fdvoje, je nezbytn\u00e9, aby se do toho vlo\u017eili odborn\u00edci. Ti, kte\u0159\u00ed jsou dob\u0159e obezn\u00e1meni s problematikou SEO. Tedy s t\u00edm, jak konat, aby se zv\u00fd\u0161ila presti\u017e t\u00e9 kter\u00e9 str\u00e1nky.  Do takov\u00e9 k \u00fasp\u011bchu vedouc\u00ed optimalizace pat\u0159\u00ed leccos. T\u0159eba linkbuilding, kter\u00fd na tu kterou str\u00e1nku p\u0159iv\u00e1d\u00ed n\u00e1v\u0161t\u011bvn\u00edky z jin\u00fdch web\u016f. Nebo copywriting, co\u017e znamen\u00e1 vytv\u00e1\u0159en\u00ed zaj\u00edmav\u00fdch text\u016f, je\u017e by se na on\u00e9 str\u00e1nce objevovaly. Nebo kontrola a p\u0159\u00edpadn\u00e1 \u00faprava takov\u00e9ho webu, aby na n\u011bm nebylo nic, co se vyhledava\u010d\u016fm \u201anel\u00edb\u00ed\u2018. Nebo naprosto logicky i n\u00e1le\u017eit\u00e1 propagace. Je prost\u011b docela dost toho, co se mus\u00ed ud\u011blat, aby se zv\u00fd\u0161ila sledovanost n\u011bjak\u00e9 str\u00e1nky. Ale ur\u010dit\u011b to stoj\u00ed za to. Proto\u017ee str\u00e1nka bez sledovanosti nem\u00e1 smysl.                                                                                                                                                                                                                                                                                                                                                                                                 "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Zvy\u0161te sledovanost sv\u00e9 str\u00e1nky","item":"https:\/\/www.hejrov.cz\/zvyste-sledovanost-sve-stranky\/#breadcrumbitem"}]}]